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Armstrong Financial, Inc.

Updated today

Client assets under management

$35,314,734

Clients

39

23% high-net-worth

Advisors

1

of 1 employees

Firm type

Independent

1 advisor with up to 2 employees

Clients per advisor

39

High

Average account size

$905,506

About

Armstrong Financial provides investment advisory services to individual and high‑net‑worth clients, offering discretionary portfolio management as well as portfolio consulting and financial planning. The firm reports managing client assets on a continuous discretionary basis (approximately $27.3 million as of December 31, 2023) and tailors advice to client objectives and any written investment restrictions.

Investment recommendations emphasize exchange‑traded funds, mutual funds, and U.S. government bonds and rely on a mix of methods including fundamental analysis and modern portfolio theory. The adviser also employs technical analysis, both long‑ and short‑term trading approaches, and may engage in option‑writing, indicating the use of tactical and derivative strategies alongside diversified portfolio construction.

Compared with many peers, the firm’s disclosures highlight the combination of passive vehicles and active techniques (including options) and an operational model that uses an institutional custody platform (Charles Schwab) for account holdings and reporting. The brochure also notes that the firm will not vote client proxies on behalf of accounts and that tax efficiency is not treated as a primary management objective, so clients are advised to consult tax professionals for tax‑sensitive planning.

Client services

Financial planning Portfolio management Portfolio consulting

Expertise

Passive / index investing

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Fee options

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.60% $2,000,001 - $3,000,000: 0.40% $3,000,001 - $4,000,000: 0.20% $4,000,001+: 0.10%

Project-based

$150 per hour for portfolio consulting and financial planning services; negotiable depending on scope

Other

Account minimum: No minimum stated; however, firm may terminate accounts considered too small to manage effectively

Main office location

Armstrong Financial, Inc.

Crozet VA, United States

Number of offices

1

Most active in

Virginia

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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