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Howard Financial Services, Ltd.

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Client assets under management

$1,158,472,034

Clients

410

63% high-net-worth

Advisors

14

of 24 employees

Firm type

Team

5-30 advisors or >$500M in AUM

Clients per advisor

29

Very Low

Average account size

$2,825,542

About

Howard Financial Services provides personalized investment management and financial planning to high‑net‑worth and individual clients, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. In addition to its wealth management practice, the firm serves as investment adviser to affiliated private investment offerings through its HFS Capital Partners division.

HFS’s investment process centers on strategic asset allocation across equities, fixed income, and alternative investments, and it employs fundamental, technical, and quantitative analysis as part of security selection and portfolio construction. Most clients grant HFS discretionary authority subject to an Investment Policy Statement, and the firm monitors accounts on an ongoing basis while providing quarterly performance reports that include estimated valuations for private holdings.

Noteworthy features include active involvement with pooled private placements — HFS advises and, through affiliates, sponsors private funds and syndications that are audited annually and are excluded from the firm’s Wealth Management fee calculations, with certain offerings structured to include performance‑based fees for accredited or qualified investors. The brochure discloses owner affiliations with an oil and gas mineral acquisition firm and a director role at a publicly traded SPAC, and it describes conflict‑mitigation measures such as restricted lists, recusal procedures, and PCAOB audits for affiliated private placements.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Business exit / sale strategy Private / alternative investments Concentrated stock management

Occupation focus

Founder/Business Owner Executive Oil & Gas

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Fee options

Percentage

$0 - $3,000,000: 1.00% $3,000,001 - $5,000,000: 0.85% $5,000,001+: 0.50%

Project-based

$500 per hour for financial planning, billed monthly or quarterly in arrears

Performance-based

Performance-based fees applicable only to affiliated private placements, not to typical clients

Other

Account minimum: $750,000 Fee-only: Fixed annual fee up to $60,000, paid monthly or quarterly in arrears; Financial planning fees between $7,500 and $75,000; Hourly financial planning fees at $500 per hour

Main office location

Howard Financial Services, Ltd.

8350 Meadow Road, Suite 181

Dallas TX 75231, United States

Number of offices

1

Most active in

California · Colorado · Louisiana · New York · North Carolina · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

William M

CFA®

Dallas, TX

Howard Financial Services, Ltd.

William Moran is a CFA® charterholder based in Dallas, TX, and is part of the team at Howard Financial Services, Ltd., which includes 14 advisors. He has experience in investment management within a firm that advises high-net-worth individuals, trusts, charitable organizations, and private investment offerings. Howard Financial Services provides personalized investment management and financial planning, focusing on strategic asset allocation and utilizing fundamental, technical, and quantitative analysis. The firm serves a diverse client base and is actively involved in advising and sponsoring private investment funds through its HFS Capital Partners division.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Stephen H

Series 65

Dallas, TX

Howard Financial Services, Ltd.

Stephen Howard is a financial advisor at Howard Financial Services, Ltd. in Dallas, TX, holding a Series 65 designation with 14 years of industry experience. He has been with Howard Financial Services since 2011. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers investment management, financial planning, tax and legacy planning, and business succession and M&A consulting, typically managing client portfolios on a discretionary basis with strategic asset allocation across multiple asset classes.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Albi K

CFP®, Series 65

Dallas, TX

Howard Financial Services, Ltd.

Albi Kacani is a CFP® with 12 years of industry experience, currently serving as a financial advisor at Howard Financial Services, Ltd. since 2013. He is based in Dallas, TX, and holds a Series 65 license. Howard Financial Services, Ltd. is a fee-only wealth management firm that serves high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm provides personalized investment management and financial planning, typically implementing strategic asset allocation across multiple asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Ross M

Series 63, Series 65

Dallas, TX

Howard Financial Services, Ltd.

Ross Morrow is a financial advisor at Howard Financial Services, Ltd. in Dallas, TX, holding Series 63 and Series 65 licenses with 17 years of industry experience. He previously worked at The AYCO Company, L.P./Mercer Allied for nine years before joining Howard Financial Services in 2017. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers investment management, financial planning, tax and legacy planning, and business succession and M&A consulting, typically implementing strategic asset allocation across multiple asset classes and managing most accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Shelby H

CFP®

Dallas, TX

Howard Financial Services, Ltd.

Shelby Henderson is a CFP® professional with three years of industry experience, currently serving at Howard Financial Services, Ltd. in Dallas, TX. Prior to joining Howard Financial Services, he worked at Texas Tech University and the Lamar School District RE-2. Howard Financial Services, Ltd. is a fee-only wealth management firm that serves high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers personalized investment management and financial planning through its Wealth Management and Capital Partners divisions, employing strategic asset allocation and discretionary portfolio management across various asset classes.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

William G

Series 65, Series 66

Austin, TX

Howard Financial Services, Ltd.

William Gray is a financial advisor at Howard Financial Services, Ltd. in Austin, TX, holding Series 65 and Series 66 licenses with 14 years of industry experience. He has been with Howard Financial Services since 2012. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers personalized investment management and financial planning through its Wealth Management and Capital Partners divisions, typically employing strategic asset allocation across various asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

John H

Series 63, Series 65

Dallas, TX

Howard Financial Services, Ltd.

John Howard is a financial advisor at Howard Financial Services, Ltd. in Dallas, TX, with 22 years of industry experience. He holds Series 63 and Series 65 licenses and has been with Howard Financial Services, Inc. since 2003. Howard serves as a board member of the Camp John Marc Foundation, which operates a camp for disabled or impaired children. Howard Financial Services, Ltd. is a fee-only wealth management firm that provides personalized investment management and financial planning to high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm employs strategic asset allocation across various asset classes and manages most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Mason C

Series 65

Dallas, TX

Howard Financial Services, Ltd.

Mason Clark is a financial advisor with Howard Financial Services, Ltd. in Dallas, TX, holding a Series 65 designation and six years of industry experience. He has worked at Howard Financial Services since 2019 and previously held positions at Sullivan, Bruyette, Speros & Blayney, Texas Tech University, and Alamo Drafthouse Cinema. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, and small businesses. The firm provides personalized investment management and financial planning, typically using strategic asset allocation across multiple asset classes and managing most accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Emily S

CFP®, Series 65

Dallas, TX

Howard Financial Services, Ltd.

Emily Swerdlow is a CFP® and holds a Series 65 license with 10 years of industry experience. She has been with Howard Financial Services, Ltd. since 2015. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm provides personalized investment management and financial planning, typically implementing strategic asset allocation across various asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Chasity C

CFP®

Dallas, TX

Howard Financial Services, Ltd.

Chasity Chavez is a CFP® professional with three years of experience in the financial services industry. She is currently with Howard Financial Services, Ltd. in Dallas, TX, having joined the firm in 2023. Her prior work experience includes roles at Money Concepts and in the hospitality industry. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm provides personalized investment management and financial planning through its Wealth Management and Capital Partners divisions, focusing on strategic asset allocation and discretionary account management.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Gregory M

CFP®

Dallas, TX

Howard Financial Services, Ltd.

Gregory Mangelsdorf is a CFP® professional with nine years of industry experience. He has worked at Howard Financial Services, Ltd. since 2019 and previously held roles at Atlas Wealth Advisors LLC and WFG Advisors, LP. He is based in Dallas, TX. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers personalized investment management and financial planning, typically implementing strategic asset allocation across multiple asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Derek C

CFP®, Series 65

Dallas, TX

Howard Financial Services, Ltd.

Derek Childs is a CFP® and holds a Series 65 license with 14 years of industry experience. He has been with Howard Financial Services, Ltd. since 2009. The firm is a fee-only wealth management company that serves high-net-worth individuals, trusts, estates, charitable organizations, and small businesses. Howard Financial Services offers personalized investment management and financial planning, typically implementing strategic asset allocation across multiple asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

James H

PFS™

Dallas, TX

Howard Financial Services, Ltd.

James Howard is a PFS™ credentialed financial advisor with over 31 years of industry experience. He has been with Howard Financial Services, Ltd. since 1994 and also serves as president of Howard, LLP, a CPA firm he founded in 1981. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers personalized investment management and financial planning through its Wealth Management and Capital Partners divisions, typically implementing strategic asset allocation with discretionary portfolio management.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

Randall H

Series 63, Series 65

Dallas, TX

Howard Financial Services, Ltd.

Randall Horton is a financial advisor at Howard Financial Services, Ltd. in Dallas, TX, with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has been with Howard Financial Services since 2013. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, and small businesses. The firm offers personalized investment management and financial planning, implementing strategic asset allocation across various asset classes and managing most accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
user avatar

John R

Series 65

Dallas, TX

Howard Financial Services, Ltd.

John Roppolo is a financial advisor at Howard Financial Services, Ltd. in Dallas, TX, holding a Series 65 designation with eight years of industry experience. He previously worked at PegasusAblon from 2013 to 2016 before joining his current firm in 2017. Howard Financial Services, Ltd. is a fee-only wealth management firm serving high-net-worth individuals, trusts, estates, charitable organizations, small businesses, and pooled investment vehicles. The firm offers personalized investment management and financial planning through its HFS Wealth Management and HFS Capital Partners divisions, implementing strategic asset allocation across various asset classes and managing most client accounts on a discretionary basis.

Business exit / sale strategy Private / alternative investments Concentrated stock management Founder/Business Owner Executive Oil & Gas
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