Northern Star Generational Wealth

Although registered as an investment manager that commonly serves pooled or institutional accounts, the firm’s brochure states it offers services to individuals, trusts, estates, charitable organizations, and business entities and reported no clients or assets under management as of July 15, 2025. It provides discretionary investment management and financial planning, including custom portfolio construction and occasional reallocations or specific stock recommendations.

The firm describes a tactical allocation approach intended to reduce portfolio risk and pursue improved performance, using both fundamental and technical analysis and implementing strategies such as long-term equity positions and covered option writing. Financial planning is offered as a separate engagement and the brochure discloses the less-common option to bill planning on an hourly basis rather than exclusively through asset-based management fees.

Noteworthy features include that the firm was newly organized in 2025 and operates with a single investment professional who brings a legal background and formal wealth-management education; the brochure also discloses no performance-based fee arrangements and that the principal had a resolved disciplinary matter (a short suspension from the State Bar in 2020). The firm recommends a major custodial platform for custody and execution and does not participate in wrap fee programs.