The Dean's List
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$0
Clients
0
Advisors
1
of 1 employees
Firm type
Independent
1 advisor with up to 2 employees
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
0
Very LowAverage account size
—
About
The Dean’s List serves individual investors, small business owners, and high-net-worth individuals seeking financial education and investment strategy guidance, delivering community membership, a monthly newsletter, a YouTube channel and podcast, private discussion groups, and paid educational sessions. The firm also offers non‑discretionary portfolio reviews and one‑on‑one investment consultations and, at a client’s request, may recommend other investment advisers or broker‑dealers.
The firm provides advice on a non‑discretionary, flat‑fee basis and does not manage or custody client assets; as of December 31, 2025, it reported $0 in discretionary and $0 in non‑discretionary assets under management. Its analytical approach combines top‑down macroeconomic and bottom‑up fundamental research, and its periodicals and media are presented as general educational content rather than individualized trading instructions, with clients responsible for execution.
Distinctive features include a paid periodical/membership model and public educational media — services that are uncommon among investment managers in this category — and an expressed practice of selecting or recommending other advisers while verifying their licensing. The brochure also discloses the principal’s significant ownership stake in Cardiff, Inc., a business lender that issues corporate notes to accredited investors (a potential conflict if those notes are recommended), and the firm does not use percentage‑of‑assets‑under‑management fees.
Client services
Portfolio management
Selection of other advisers
Newsletters or periodicals
Expertise
Wealth management
Occupation focus
Founder/Business Owner
Fee options
Portfolio Reviews and Investment Consultations billed as one-time fixed fees ranging from $500 to $2,500; Community Membership and Newsletter Subscription charged at $15 per month
Community Membership and Newsletter Subscription: $15 per month
Minimum fee: Portfolio Reviews and Investment Consultations: one-time fixed fees ranging from $500 to $2,500 Fee-only: Flat fees for Portfolio Reviews and Investment Consultations ($500-$2,500) and monthly flat fees for Community Membership and Newsletter Subscription ($15/month)
Main office location
The Dean's List
San Diego CA, United States
Number of offices
1
Most active in
The Dean's List has reported serving >5 clients in these states in the last 12 months.
California
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is active or affiliated with:
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
Forms ADV
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