ZHP Capital LLC

ZHP Capital is a small supported advisory firm managing roughly $37 million for about 74 clients, primarily individuals (including a subset of high-net-worth clients), trusts and small businesses. The firm provides portfolio management, limited financial planning, pension and retirement consulting, and ad hoc investment consulting engagements.

The firm follows a long-term, buy-and-hold approach that emphasizes diversification, asset allocation and selection of high-quality, liquid securities such as no-load mutual funds, ETFs, large-cap stocks and investment-grade bonds, and it manages accounts on both discretionary and non-discretionary bases guided by written investment policy statements. It also offers a subscription-style Financial Coaching service targeted at younger clients that delivers ongoing retirement-account guidance and, unusually for an advisor, includes preparation of clients’ annual tax returns.

Distinctive features include the firm’s provision of accounting, bookkeeping and tax-preparation services alongside advisory work and disclosed promoter agreements that allow for compensated endorsements or testimonials in advertising, both of which are uncommon among peers. The firm typically recommends major custodians and emphasizes low-turnover, low-cost fund choices, while retaining flexibility to waive stated account minimums and to offer both consulting-only and implementation services.